The global organizational consulting firm Korn Ferry, (NYSE: KFY), released today its 11 th Annual Trends in Talent Acquisition Report. It reveals the top trends that are expected to influence workforce dynamics over the next year.
The Korn-Ferry report is based on an international survey of over 400 talent professionals.
Jeanne MacDonald is the Chief Executive Officer of Korn Ferry’s Recruitment Process Outsourcing. Leaders who are able to combine data-driven insights and personalized strategies will be positioned to not only attract top talent but also achieve lasting impact in the business by taking intentional action.
The report identifies the following key trends:
- Reality Sets in on AI’s Growing Pains AI ROI is changing attitudes. Over two-thirds (67%) feel AI will play a major part in talent strategies by 2025. However, concerns that technology may replace the human touch still linger. Talent leaders are particularly concerned about the unintended effects and inaccuracies that automation can have. 40% express caution over AI’s potential to compromise the human element of recruitment and 25% worry about algorithmic bias. These findings indicate that AI will continue to play a role, even if it is cautiously, in personalizing talent acquisition.
- Beyond the Office: Hybrid 360. 76% of respondents report that hybrid work structures are still in place at their companies, despite some leaders mandating employees return to the office on a full-time basis. It’s no surprise that, according to the report, 64% talent leaders believe one of the greatest challenges in the new workplace is finding employees who are willing to work at the office. Flexibility has become a major driver of employee retention, and will continue to be so in 2025 as companies try to balance business needs with employees’ demands for autonomy and work/life balance.
- Sharp Focus on Critical Skill Sets The survey shows that leaders want to hire based on skills but they don’t always know where to begin. The shift to skills-based recruitment is a long way off as companies struggle to redefine roles and reskill their recruiters. One in four talent managers (39%) acknowledges the importance of skills-based hire, but only one in six (17%) plan to switch to this model by 2025.
- The EVP has finally become a VIP. While 45% say that culture and employer-value proposition (EVP), are important in recruitment, companies must also deliver on this promise. The research shows that the expectation of culture for employees is to “Say What You Mean, Mean What You Say” as the new year approaches. The research suggests that even companies who are great at self promotion often fail to maintain a culture which can lead high turnover.
Korn Ferry’s Global Workforce Survey gathered insights from 10,000 employees in companies around the world to determine their perspective. One key issue was retention:
- Learning and Development’s Wake-Up call. People are looking for companies that will invest in their future. More than two-thirds (67%) said they would remain with a company, even if their current job was not fulfilling. According to the Talent Acquisition Trends Report which focuses on talent leaders, only 30% of companies currently offer career paths that promote growth and advancement. The report argues for “retaining through training” in order to prevent employees from leaving because of a lack of learning and development that will advance their career.
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